This ‘Perspectives‘ paper makes a strong case for how firms can move from costly experimentation, e.g. for new products, to simulation of new opportunities and other business changes. It’s at a more operational level than simulation of overall strategy or major strategic initiatives, but the examples offered make clear just how powerful the approach can be.
Oct 082010
the Economist says Mr Obama plans big spend to fix US infrastructure. Origins of problems that led to bridges collapsing, water mains bursting, and massive sewage leaks are easy to see – politicians can always put off long-term investment in favour of short-term give-aways. But CEOs face similar temptations. Read on for a detailed explanation of this topic and an exercise to try for yourself … Continue reading »
