Speed up clean-tech adoption
A Chatham House report calls for policy makers to cut radically the time for clean technologies to be implemented. Even when technically and financially attractive, adoption takes decades. This can be changed – a big strategic opportunity for firms in relevant sectors, as well as massively important to society - see my note. Read more
Jump-Starting the Clean-Tech Economy
HBR asks How to Jump-Start the Clean-Tech Economy and points out that initially-inferior technologies penetrate markets all the time. It also notes that inventing a new product alone may not be enough – a complete system may have to be initiated. There’s more we know though, that Govt and firms could and should be leveraging. Read more
Tipping point for hybrid cars
In The Coming Boom in Hybrid Cars ’in strategy+business makes out that sales of hybrid vehicles are following exactly what would be expected from ‘S-curve theory’ [?] - slow initial growth being driven by early adopters until the innovation becomes mainstream. Standard approaches have little to say about the scale or nature of change in such cases. Read more